Wednesday, 15 September 2010

Trailers - Harry Potter and the Deathly Hallows

What is a trailer? A trailer is an advertisement or preview for a film that will be shown in the future at a a cinema.

I am now going to analyse the following trailers:

Harry Potter and the Deathly Hallows


  • The music in the trailer heightens the anticipation through use of enigma codes. The music creates the mood and the atmosphere.
  • The credits displayed at the end of the trailer only consist of where the film will be playing and the production company which is Warner Bros. Pictures - The credits don't need to tell you the names of the actors or the director as it has been such a long sequel, so the audience are very familiar with them already:
  • The Unique Selling Point (USP) of the film if that it is in 3D which also comes up in the credits at the end as this is a new concept used for the film:

  • Rapid shots are used in the trailer - this is exciting for the audience
  • The trailer doesn't follow a linear, chronological pattern
  • The credits also show the release date at the end
  • The trailer only shows the best bits of the film which gives the audience a taster and makes them want to go and see it at the cinema
  • The tempo of the music creates a sense of urgency
  • The credits help tell the story as they say 'this is the final book, will Harry Potter survive?

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