Evaluation of movie magazine

BACKSTAGE MAGAZINE EVALUATION

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Magazine Cover - 30.10.10

We created a magazine cover to promote 30.10.10. The magazine is called backstage and in another post I will upload a slideshow which we produced to show the step-by-step guide on how we made the magazine cover. I have inserted our official magazine cover below:

Magazine Poster for 30.10.10

This is our official magazine poster for 30.10.10 - We decided to use photoshop to produce any posters/magazine covers as it has the best finish results and all the available tools we need.

Poster Draft for 30.10.10

We produced another poster we made in order to have more choice when deciding what our final product would be. We decided to use the other poster as it looks more creative and captivating. I have inserted the draft below:

Storyboard - Shots for Trailer

Below is a print screen of our storyboard. The shots in the story board illustrate our concept very well:

• The first shot is a typical way to start a trailer as it displays the main character 'Jason Shrew' a star. This is a good way to start the trailer as it invites the audience in with a familiar name. This shot is filmed as a close up of the clapper board and the voice over says take 1, the camera then zooms out and the audience see 'starring Jason Shrew'.

• We then go straight into the film with the second shot of a huge spade and a hand sticking out of the dirt. This is very effective as it immediately tells the audience the film is a horror and people get killed. It already leaves them waiting for the film as they want to know who is holding the spade. The camera tracks this shot as it follows exactly what the spade is doing. The voice over introduces the film a bit more by saying 'In a nice town, we find horror. A vicious killer and then sound effects of the spade digging.

• The next shot is an image of a child dressed up with her halloween witch outfit. The shot is closed when the screen is covered up with a huge saw (3D effect) - Sound effects in background, possibly a sharp knife sound.

• The 4th shot invites in our amazing Unique Selling Point 'This Halloween in 3D'. This is effective when trying to sell a movie as 3D movies have become increasingly popular. The voice over will say the line in a deep voice.

• The next shot is very significant as it is a door with number 31 on it. The camera will slowly move towards the door and zoom into the number 31. This is an important shot as it will introduce the main location where all the horror happens.

• The next shot is '31.10.10' which is just advertising the name of the film to the audience. The voice over will say 'Embrace yourselves, 31.10.10 coming soon to a cinema near you!'.

• The first shot on the second part of the storyboard will display all the production details which we will write about in further detail.

• The second shot introduces house number 31, it's going to be an establishing shot of the town and then the camera zooms in until it gets to a straight shot of the house. The shot is simply to introduce where all the action will take place again, it shows the audience it is somewhere significant in the movie.

• The third shot will be voices of children having fun and laughing whilst trick or treating on Halloween. This is used to show the audience the movie is filmed as the day of halloween and it will involve children.

• The shot after that continues the previous shot...

• The fourth shot is a child in his Halloween outfit outside door number 31. Voice over 'What happens next'...

• Last shot gives the audience a temping taster of two hands pulling the young boy into house number 31. We don't see a face or anything, just the hands. This leaves the audience wanting to know more which is why they will go and see the movie. Voice over ends the trailer with '31.10.10 3D, don't miss out on the most gruesome movie of the year'.

Storyboard - Animatics

Even though I have already analysed the storyboard in an earlier post, I have used another technique to analyse it as well. I have used the animatics technique as it is more interactive and technical. I then used slideshare to to create a slide show. I have inserted the animatic storyboard below:

Story board

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Evidence of Production Work

We produced a presentation on Flickr in order to show all the work and health and safety which took place on the day of filming. As well as filming we captured moving images as well as still images. For each picture, we have included a brief description - to view the description view the slide in full screen and click on 'show info'. I have inserted the slideshow below:

Audience Feedback - Graphs

We put the results from our questionnaires onto graphs so that we could see an overall view of what our audience think. I have inserted some of the graphs below:

Audience Feedback - Questionnaires

Evidence of Audience Feedback

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Final Title

Below I have inserted a print screen of our final title idea. We already changed our name from 31 to 31.10.10, however now we have also changed the style and colour of the writing used in our title for 31.10.10 - this is because it goes very well with the our poster and magazine cover. We also think black and red suits the concept of the film trailer a bit better.

Filming Day - Take 1

The first take for filming took place on the 27th October 2010. We decided to have a go at shooting in my garden as it is very big, loads of trees and there is huge converted court yard which I thought could work quite well to give it that scary feel. The arrangements were to meet at my house at 18.00. Once we got to my garden, shots were taken of all the actors in character. Their pictures were taken all over the garden with all the right props.

Once we started filming shots for the trailer, we realised it is essential to have a bit more light as it was very hard to see the shots on the camera. It was then decided to relocate because of the lighting situation. 

We then shot at Asma's houses on a later date, during the day. We filmed the rest of the shots in her garden and got some very good results as the lighting was much better this time. 

Shooting Schedule

Today, we have also decided that we to shoot our trailer. We have carried out a substantial amount of research and planning which has helped us gain our understanding of the horror genre and trailers. The date we will start shooting our trailer is on Wednesday the 27th of October 2010. We have all decided on our Location. The trailer will be shot at one of the group member's house and garden. We have decided on this location because our synopsis is all about a man, who steals kids on halloween and makes them play horrifying and gruesome games with him inside his house. The garden will be used as a burial ground where he digs up holes for the children. We are going to film after 6pm when it starts to get dark as this gives the trailer that full horror effect and keeps the audience more alert, feeling like they need to keep their eyes closed and peak through their fingers

I have inserted a copy of our shooting schedule below. It was always available for me or my other two group members, if ever we wanted to write down a time and date to meet or if we needed to re-schedule:

Front Cover Magazine Analysis

Although different film magazines have different audiences, they all consist of the same conventions and they follow a stock format. Magazines are known to follow a specific house style which runs through all their issues. This house style includes the title of the magazine as well as other features such as the masthead, the strap line etc.

After doing research on magazine covers for a specific area, in this case film, I have found that magazines use still shots taken from the film itself. However, pictures taken aside from the film are also used, for example, pre photo-shoot of the characters. Something I have seen magazines to a lot is making images look 3D, almost as if they are coming out of the page. This technique is used to attract as much people as possible and is achieved by the making the image overlap the title or other pieces of text.

Harry Potter:

An example of a 3D image used in a magazine, is the one to the right, of Harry Potter. The magazine is Empire magazine. In this case, Empire magazine have decided to take a still shot from the actual film and they have used the main character 'Harry Potter'. This is a good technique to think about when doing my magazine cover for 30.10.10 as it will give people an idea on what the film is about and invites them into the magazine to read more. Possible find out reviews and such. The magazine have emphasised mostly on the pictures and the film, but also the name of the magazine which is written in block red letters.

I looked over many magazine covers but I really like the style 'Empire' magazine have used and I would like to base the magazine cover for 31.10.10 around this idea. I think the 3D looking image is a good way to draw potential audience in to read about it, find out reviews, a little bit on what it's about and possibly interviews by the directors or characters.

Tuesday 16th November 2010

As all my research and planning has been completed, We will now need to complete a magazine cover for 31.10.10. We will be creating the magazine cover on photoshop because it produces the most professional looking results for posters/magazine covers and w can find the right layouts and tools to use on it. 

Scripting for 30.10.10

It is important that before filming you always discuss the scripting of a trailer. As a group, the scripting was discussed and a draft was drawn up. Once we got the all clear for the draft, the scripting was typed up and distributed to each member of the group. It is important to equally share out essential things to every member of the group incase anyone has any rejections etc. The script was also introduced to the actors.

 

Organisation of Cameras:

In order to film, it is essential that we have a proper camera with all the right equipment, including a tripod to help us capture and film shots to the best of our ability. The tripod is useful when it comes to still shots and panning. 

It is very important that the camera is kept safe, especially when filming and taking pictures. If not in use, the camera should be in its protective case. It is also important that the camera is always fully charged as it wouldn't be an ideal situation to get to the filming location and then the camera runs out. It is also important to get familiar with the camera by experimenting or just getting advice of a media teacher, incase as I said before, we get to the location and we have a problem using the camera.

Once the filming was all completed, the camera was handed back to the media department so that another group could use it. The camera was fully charged in order not to cause any delays. 

Risk Assessment

Risk Assessment for filming:

The website www.filmoffice.co.uk helped me determine what is and isn't allowed when filming in order to prevent any injuries. 

Youths under 10 were used when filming which is why it is important to to ask permission from their parent/guardians, incase of any potential hazards. I am classified as an adult, however, parents should always have full responsibility if signing a consent form. 

Produced risk assessments for the filming was looked over and signed by both parent/guardians and teachers. All hazards and control measures involved when filming were highlighted. Illustrated below is the completed risk assessment form: 

Risk Assment 1

                                                                                    
                                                                               

Risk Assement 2

 Risak Assment 3

Target Audience Profile

• Lady's and Gentsaged between 15+
• Like the thrill of horror movies
• Have allowances of £10 a week in addition to school and work fees
• Are interested in the latest movies and trailers
• Have a very outgoing social life
• Come from households with incomes of £35,000+

Mike and Laura

Mike aged 16 and Laura 17 are a couple. The both of them live at home in the City of London with their families. They both live in 4 bedroom apartments. During their free time they enjoy hanging out with one another and they really enjoy watching movies together. Mike and Laura are both college students who do film studies for A Levels. This is their favourite subject as they enjoy having movie marathons and always keep up to date with the latest films. Mike and Laura both have a wide collection of DVDs that they share between them. Mike's mum is a upcoming actress, for now she works as stock characters in horror/thriller TV dramas. Laura's mum is a reporter for the online version of the empire magazine.

Research into Certification:

Our movie is rated 15+, which means that we will need to follow strict rules on what we can include. I went on the http://www.bbfc.co.uk/ website and looked at what we can and cannot include in our trailer. I have also researched what we can include in our trailer. Below I have listed a few of the following:

• Show strong threat and menace unless sadistic or sexualised
• Show dangerous behaviour e.g. hanging or self-harming but should not dwell on detail that could be copied e.g. easily accessible weapons should not be glamorised
• Violence may be strong but should not dwell on the infliction of pain and injury.

As well as the above, there are many more aspects we can include in our trailer that is acceptable for a film rated 15+.