Tuesday 2 November 2010

Target Audience Profile

  • Lady's and Gentsaged between 15+
  • Like the thrill of horror movies
  • Have allowances of £10 a week in addition to school and work fees
  • Are interested in the latest movies and trailers
  • Have a very outgoing social life
  • Come from households with incomes of £35,000+

Mike and Laura

Mike aged 16 and Laura 17 are a couple. The both of them live at home in the City of London with their families. They both live in 4 bedroom apartments. During their free time they enjoy hanging out with one another and they really enjoy watching movies together. Mike and Laura are both college students who do film studies for A Levels. This is their favourite subject as they enjoy having movie marathons and always keep up to date with the latest films. Mike and Laura both have a wide collection of DVDs that they share between them. Mike's mum is a upcoming actress, for now she works as stock characters in horror/thriller TV dramas. Laura's mum is a reporter for the online version of the empire magazine.

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